DTN Launches Fuel Operations Hub
New platform gives sales and marketing teams a shared
operational system to improve reliability, execution, and customer outcomes
DTN, a global data and technology company, today announced the launch of
Fuel Operations Hub, an enterprise operations platform for the refined fuels
market to improve cross-team collaboration and replace manual data gathering
and analysis for faster, more confident daily decisions.
The wholesale fuel market loses billions annually due to fragmented systems
and inconsistent visibility into contract performance, allocations, and
customer activity. Without a real-time operational view, organizations react
after margin is exposed, increasing financial and supply risk.
Organizations using Fuel Operations Hub could give each commercial team
member 10--17 hours back every week by eliminating lowvalue manual analysis,
enabling better decisioning.
DTN Fuel Operations Hub is a purpose-built unified system for refined fuels
workflows, enabling teams to operate from consistent, decision-grade data and
act earlier in volatile market conditions.
"In downstream fuels, execution speed at the local level affects results,"
said Ken Evans, General Manager, Energy and Refined Fuels, DTN. "Fuel
Operations Hub helps teams move faster with shared data and clear workflows,
turning fragmented operations into coordinated execution."
Based on DTN benchmarking, organizations using Fuel Operations Hub could
give each commercial team member 10--17 hours back every week by eliminating
lowvalue manual analysis, enabling better decisioning that supports up to 5%
incremental volume gains and contributes to 1--3 cents per gallon in targeted
margin improvement potential.
Fuel Operations Hub delivers measurable improvements across downstream
operations, including sales and marketing teams by:
Protecting margin before it erodes: Real-time visibility into contract
performance, ratability, allocation status, denials, and customer lift behavior
-- enabling proactive action before month-end surprises.Reducing operational
friction and inbound customer questions: Centralizing contracts, pricing,
allocations, and order activity in a shared operational view -- allowing teams
to quickly explain exceptions and resolve issues.Accelerating daily sales and
marketing decisions: Letting your teams spend more time acting on insights
instead of assembling them.Improving cross-team alignment: Strengthening
coordination between sales, supply, and trading through shared data and
coordinated execution processes that eliminate siloed
optimization.Strengthening customer relationships during volatile or
supply-constrained events: Providing clearer allocation context, order
transparency, and digital buying capabilities. The sales and marketing
features reflect a broader effort to connect intelligence across the downstream
fuels ecosystem. By bringing insights and workflows together on a single
platform, DTN aims to help customers respond more quickly to market shifts,
align teams around shared intelligence, and operate more efficiently in an
increasingly complex fuel value chain.
Fuel Operations Hub is built on the DTN neutral data stewardship model and
leverages a network that supports approximately 85% of U.S. refined fuel
wholesale volumes. This breadth of market coverage delivers trusted,
decision-ready intelligence across the fuel value chain.
https://www.dtn.com/refined-fuels/foh-sales-and-marketing
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